Amazon Comprehend Medical is Amazon's latest web solution for analyzing unstructured text in medical records. Find out how ACM can benefit patients, HCPs and pharma in this Intouch blog post.
Patient support services programs have become common in the pharmaceutical industry, yet government scrutiny has left some pharma companies wondering what to do with these programs in the future. This POV reviews lays out recommendations from overall business, compliance, legal, and regulatory viewpoints.
As of May 2018, the implementation of the General Data Protection Regulation (GDPR) allows European consumers more “ownership” of their data and the ability to remove that data from marketing systems. This POV from Intouch innovation manager Andrew Grojean will answer these questions and provide recommendations for marketers leveraging AI in the new age of data privacy and security.
It’s been a little over a month since Digital Pharma East’s fall event in Philadelphia, but the takeaways haven’t expired. The conference was packed with insightful sessions; what follows are a few enduring lessons we wanted to share as we head into a new year, brimming with opportunities –
Frontiers Health draws experts from across the healthcare space to share insights on the latest in digital disruption and technology. Intouch hosted a master class on our Cognitive Core AI solution with use cases and demos. Read about it here!
Copay accumulator programs have been a topic of great interest to a number of groups, including managed care organizations, biopharma manufacturers, and patients over the past year. There is no industry standard name for copay accumulators; e.g., UnitedHealthcare and Express Scripts use the terms “Coupon Adjustment: Benefit Plan Protection program”
To reinforce their value, sales reps are expected to have deep knowledge of the market and their customers, so that they can tailor their interactions to the unique needs of each. Data – gathered judiciously, digested accurately, analyzed rapidly, and used wisely – makes the sales force more efficient and productive.
The Department of Justice reaffirmed its longstanding policy that Title III of the Americans with Disabilities Act (ADA) applies to websites, though once again, it declined to issue specific regulations on what websites need to do to comply with the law. In this POV from our user experience expert, Amy Toft, we explain the importance of accessibility, how adherence to Title III affects websites, and how making content accessible to all users affects pharma.
The oncology space has come a long way in the past five years, so MM&M asked marketing experts – including two from Intouch – to weigh in on where we’ve been and where we’re going. The result is an ebook that discusses recent advancements and gives us a look at what to watch for in the near future.
Frontiers Health draws experts from across the healthcare space to share insights on the latest in digital disruption and technology. For the third annual conference, 45 sessions are planned and will cover everything from digital health for the developing world to patient centricity to blockchain to mindfulness in healthcare to
