Innovation Blogs

04|15|24

Innovating in Pharma: Turning Challenges into Action

Innovation in pharma is not just about overcoming challenges, but turning them into action with impact. At the recent PM360 SPARK Innovation Summit, our experts shared insights about where to begin and tangible use cases across the product and patient journeys.

04|11|24

AI-Powered Precision Engagement in Commercial and Medical Functions

AI-powered precision engagement can transform the commercial and medical functions of organizations. Learn how in our latest blog, and one of many POV excerpts from our Innovation as Strategy whitepaper.

04|11|24

Download the 2024 Innovation as Strategy Booklet

Explore our newest series of POVs in the Innovation as Strategy booklet from global innovation leaders and marketing experts as they share a framework, best practices and examples of harnessing innovation as strategy in pharma.

04|08|24

Digital Humans: Where Technology and Humanity Converge for a Healthier Future

In the dynamic realm where technology meets humanity, digital humans emerge as catalysts for a healthier future. With endless opportunities for innovation and advancement, these AI-driven entities are reshaping education, research and training in the life sciences industry.

01|19|24

We All Have Data. Now What?: Finding Your Edge in the Algorithmic Age

Now, more than ever, inspiration is at a premium. In this blog, learn what you can do to help your business outpace the competition in this data-rich age.

12|21|23

Three Key Elements to Win the Gold – Advice From Award-Winning Creative Experts

Three of our creative leaders at EVERSANA INTOUCH had the honor of participating in a webinar hosted by Cannes Lions, exploring the theme of "Health and the Health-Conscious Consumer."  Explore the three key elements that helped to spark conversations to ignite change among healthcare disparities.

11|29|23

EVERSANA INTOUCH is Making Content Velocity Fly

By harnessing the power of Adobe Firefly, EVERSANA and EVERSANA INTOUCH are accelerating the content creation processes. Check out how and the impact on brand marketing in this blog.

11|16|23

Reaching New Global ‘Frontiers’ In Life Sciences

EVERSANA and Healthware colleagues reached new global 'Frontiers' together as they co-hosted the 2023 Frontiers Health conference in Rome, Italy. Learn more about the event in this recent blog.

10|30|23

A Revolutionary AI Use Case in Healthcare Communications: KOL “Digital Representations”

Download this POV to learn insights from research on the perceptions of AI-generated videos, specifically digital representations of KOLs.

07|18|23

Threading the Needle: Is Meta’s Threads Headed for Success?

Will Meta's new Threads matter to pharma advertisers? When will we know if it's a success? We give you answers from Justin Chase, EVP, EVERSANA INTOUCH Media, along with recent news coverage with his expertise.