At Intouch, our teams stay on top of the latest and greatest technologies to help consistently provide the best service to our clients. We’re excited to share that BrightEdge, an industry leading search engine optimization (SEO) and content marketing platform, recently awarded Intouch full certification as part of the BrightEdge Certified Professional Program.
Many members of the Inbound Marketing team, which handles research of user behavior in the search space, offers ongoing reporting and monitoring of site search health, provides recommendations around technical, structure and content optimization, and more, helped Intouch earn this certification.
To become BrightEdge certified, the Inbound Marketing team prepped for a couple of months by viewing training videos, as well as worked to familiarize themselves with the BrightEdge S3 platform. In the spirit of collaboration, and in order to make the process fun and low stress, the team worked together to take the exam. The team interactively discussed the different scenarios outlined in the exam to ensure they fully understood the platform’s capabilities and how they might apply to Intouch’s clients.
By completing the BrightEdge certification, the Intouch Inbound Marketing team demonstrated mastery across the BrightEdge S3 platform’s entire workflow of identifying demand, benchmarking competition, optimizing content and measuring impact.
This certification is an impressive feat and one that further positions Intouch as a leader in digital marketing and SEO. Congratulations and thank you to our Inbound Marketing team!