A few years ago, Intouch B2D account director Matt Pierce spiced up our holiday season with a rap about a game happening in the New York office called Grab and Steal, which is kind of like White Elephant but with a trivia twist. These days, there are no office games – at least not in person – but that hasn’t stopped Matt from creating music connected to what’s happening around him. Recently, AdWeek and PM360 featured Matt and his “Quarantine Song,” which is about what it’s like for him in the pandemic. Listeners will no doubt relate to Matt’s lockdown experience and the frustration he feels about missing regular life, but he’s steadfast about what needs to be done — wash your hands, don’t touch your face, stay home — and closes with an upbeat message.
Check out the video, and see how small an NYC apartment is. And if you’re able, consider donating to the MusiCares Covid-19 Relief Fund, an initiative from the Recording Academy to help creatives affected by the coronavirus.
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