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DHC Midwest Summit Recap

Sarah Morgan

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The Digital Health Coalition (DHC) was founded in 2011 as a nonprofit serving healthcare digital marketing. Their work over the years has given our industry groundbreaking research, new connections, and a consistent champion of innovation.

On September 26, 2017, DHC held its Midwest Summit at Takeda Pharmaceuticals in Deerfield, IL. Participants from across the industry gathered to discuss a range of topics, including:

  • The evolving role of social media in the healthcare landscape

  • How data analytics drives strategy

  • Making the most of video

  • Connecting with HCPs

  • How artificial intelligence optimize user experiences

  • Medical, legal and regulatory insights

This Summit featured two of Intouch’s own – executive vice president Justin Chase, who talked about creating immersive, AI-powered experiences, and Vicky Cory, vice president of client solutions, who co-presented with AbbVie senior manager Jenna M. Wojciechowski about successfully engaging patient audiences on Facebook.

If you weren’t able to attend the Midwest Summit, download our complete rundown of the event, along with bonus content. As the exclusive content partner of the DHC, Intouch is pleased to bring you this in-depth recap.

 

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