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May 7, 2018

How Edge Computing Will Affect Pharma Marketing

From TechCrunch to Forbes and across healthcare, analysts and pundits are talking about how edge computing will change how we work. But what IS edge computing? Edge computing refers to moving processing closer to the origin of the data. Because smaller and smaller devices can process more and more information, data can often

February 28, 2018

Regeneron Teams With Intouch to Humanize Retinal Diseases

The virtual and augmented reality market is expanding, and pharma has begun to recognize the value of employing this promising tech. “But it's not so cool and fun when nobody uses your asset,” Natalie Mancuso, a senior product manager at Regeneron, said last year at MM&M's FutureTech Pharma workshop in Philadelphia. Mancuso

November 21, 2017

Dreamforce 2017: Getting Personal Is Where It’s At

Salesforce recently hosted its annual Dreamforce conference — now in its fourteenth year — in downtown San Francisco. A handful of Intouchers were among the estimated 170,000(!!) attendees, and they brought back key highlights from the four-day event. This year, the focus was on what Salesforce CEO Marc Bennioff calls

October 25, 2017

Intoucher Brings Brains & Collaborative Spirit to MIT Hackathon

At Intouch, it’s cool to be a geek, and we have more than our fair share of them. Some go head to head with world chess champions; others use their spare time to showcase their SEO prowess; some participate in prestigious hackathons. The Reality, Virtually, Hackathon — held earlier this

September 13, 2017

Intouch Makes Virtual a Reality: Learn More at This Year’s DPE

The 11th annual Digital Pharma East (DPE) conference is just around the corner! DPE is the premier life science marketing event, bringing together more than 800 industry professionals from around the world to discuss the latest trends and standards in healthcare marketing. Among the key questions DPE speakers will address

June 6, 2017

Mary Meeker’s 2017 Internet Trends Report: 5 Key Healthcare Takeaways

Don’t have time to read Mary Meeker's presentation deck full of detailed charts and graphs? Don’t worry — in this POV, we summarize the five key tech-healthcare takeaways from the 2017 report and highlight additional trends across the tech industry.

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