Blogs

12|21|21

EVERSANA Completes Acquisition of Intouch Group

EVERSANA™, the pioneer of next generation commercial services to the global life sciences industry, today announced it has completed its acquisition of Intouch Group®, a full-service global agency network serving the pharmaceutical industry.

12|10|21

Angela Ornce, Intouch Boomerang

“Boomerangs” are employees who leave and then return to Intouch. Check out our Q&A with this senior director of media operations and find out why she came back.

12|09|21

Be What They Want / Be What They Need: The Overlap of SEO and Content Strategy

The most perfect content in the world is worthless when your target audience doesn’t see it. How do you make sure it’s found? Intouch experts have the answers.

12|03|21

Intouch Program Brings Women Mentors and Mentees Together

Two young Intouchers started an initiative this year to help themselves and their female colleagues learn and grow. Check out this brief interview with an Intouch mentor and two of her mentees.

12|02|21

Pharma Marketing: Why There’s So Much of It and Why It Needs to Change

Intouch strategy SVP John Kenny shares his thoughts on pharma marketing and the need for mindful strategy -- and strategists -- in a recent episode of the podcast, On Strategy Showcase. Check it out!

11|30|21

Google’s 2021 Title Shakeup Part 2: Our SERP Title Analysis Study

Intouch’s SEO team looked at the recent changes from Google and how they affect pharma brands. Read on for their key observations and recommendations in part 2 of 2 posts on this important search update.

11|23|21

Connect 2021: What Facebook’s Metaverse Means for Marketers

What will a blending of the real and virtual worlds look like? And how can pharma marketers be part of this new hybrid environment? Four Intouch experts teamed up to provide answers.

11|19|21

Intoucher Adopts Daughter, Lives His Best Life

In honor of National Adoption Day, check out our Q&A with one Intoucher who applied our adoption benefit to smooth the transition when his daughter came home.

11|18|21

What Does Google’s Move to Responsive Search Ads for Paid Search Mean for Pharma?

Next year, RSAs will be the only text ad format that can be created or edited in standard paid search campaigns. Find out how your brand might be affected.

11|17|21

Google’s 2021 Title Shakeup Part 1: What Pharma Marketers Should Know

Intouch's SEO team looked at the recent changes from Google and how they affect pharma brands. Read on for their key observations in part 1 of 2 posts on this important search update.