Blogs

03|28|16

​Revamped Google Ad Layout is a Win For PPC But Puts Pressure on Organic

EXECUTIVE SUMMARYGoogle has been slowly changing the look of its desktop search engine results page (SERP). The new SERP adds an additional paid search ad at the top of the page (for a total of four) and removes the option to have any paid ads on the right-hand side of the page (often referred to […]