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Intouch Soul is our destination for discussions on everything from marketing to major issues that impact the industry, all from our expert point of view. Why "Intouch Soul?" It's a play on the URL for our website, "IntouchSol." It's also a place where ideas and opinions come together from many Intouch associates, all who represent the soul of our agency. Finally, as our official blog, Intouch Soul gives us a place to reflect on matters closest to us — those at the heart and soul of our agency.
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Social Media for Pharma: A True Unconference Conference

posted by:
Wendy Blackburn at 6:00 PM
January 17, 2011
A few of my Intouch Solutions colleagues and I spent last Thursday and Friday at the Social Media for Pharma conference in Washington, D.C. Jim Dayton already wrote a nice preview of the event here on the Intouch Soul blog, titled "Intouch Goes to Washington." Intouch was a conference ...

7 Things I Learned at the ePharma Summit 2010

posted by:
Wendy W. Blackburn at 9:56 PM
February 21, 2010
1. Measureable results are a major question – and a major concern – when it comes to social media. First, the question we heard at these conferences was “should pharma be involved in social media?” The next year, the question was “how can pharma be involved in social media within ...