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The Experience Economy and Other Thoughts from SXSW

posted by:
Amy Manning at 10:30 AM
March 12, 2013
It's been a busy week at SXSW, and I think the entire crew here has churned through more battery life, tracked more steps, geeked out, had more philosophical debates, and slept less than we had expected. Working with four different devices (smartphone, iPad, iPad mini, and laptop), I feel like ...
tags: pharma marketing,  conferences,  personalization,  experience economy,  digital marketing,  2013,  multi-channel,  innovation,  relationship marketing,  marketing strategy,  SXSW,  Big Data,  customer-centric, 
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