about intouch soul blog
Intouch Soul is our destination for discussions on everything from marketing to major issues that impact the industry, all from our expert point of view. Why "Intouch Soul?" It's a play on the URL for our website, "IntouchSol." It's also a place where ideas and opinions come together from many Intouch associates, all who represent the soul of our agency. Finally, as our official blog, Intouch Soul gives us a place to reflect on matters closest to us β€” those at the heart and soul of our agency.
Contributors
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App To Watch: GI Buddy From The CCFA

posted by:
Guest Blogger at 11:58 AM
April 2, 2013
Empowering patients with IBD Disease management can easily overwhelm patients with inflammatory bowel disease, so Intouch partnered with the Crohn's and Colitis Foundation of America to create the GI Buddy, a comprehensive tracking tool available both online and as an app. A natural extension of the CCFA's I'll Be Determined...

The Implications Of Using Open Source Platforms In Pharma

posted by:
Guest Blogger at 9:05 AM
January 31, 2013
The days of monolithic, proprietary software systems are waning. As the U.S. economy struggles to rebound, businesses β€” including major global pharmaceutical companies β€” are looking for every advantage and cost savings they can find. It is no surprise, then, that more and more pharmas are looking to open source technology as a means ...

Health Focus Has Strong Showing At CES

posted by:
Jeff Danley at 8:22 AM
January 18, 2013
Last week, gadget enthusiasts from around the world gathered for the annual Consumer Electronics Show (CES) in Las Vegas. While this event is typically known for the unveiling of flashy new TVs and breakthrough smartphones, the 2013 CES featured a refreshing emphasis on health and fitness technology. Over 215 exhibitors ...

Improving Patient Outcomes Through mHealth: A Review Of The 2012 mHealth Summit

posted by:
Ron Kane at 1:57 PM
December 26, 2012
Are we finally at a place where information technology can help improve patient outcomes and bend the cost curve in healthcare at the same time? In December, Intouch  and Allora  teams traveled to Washington, D.C. for the 4th Annual mHealth Summit. The event spanned three days and ...

The Ever-Evolving Chronic Disease App Market

posted by:
Amy Manning at 4:30 PM
December 17, 2012
Currently, the mobile health app marketplace is dominated by fitness, wellness and diet apps. But it’s expected that the number of Americans living with chronic disease will grow to 157 million by 20201, predicting a need for the growth of chronic condition apps in both number and utility. ...
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