posted by:
Jack Lipton
at 9:00 AM
April 20, 2012
As a brand steward, you may be considering a relationship marketing program for your brand. There's a lot to consider, and you may be drawn in several directions. Here are 10 guiding principles to consider before you plunge into program development. 1. Know your patients. Age and demography just scratch ...
posted by:
Guest Blogger
at 10:00 AM
April 3, 2012
Hi, my name is Sarah. And I'm a Pinterest addict. It’s true, I admit it. As soon as I heard about Pinterest months ago, I requested an invite and then checked my email constantly in hopes of finding the confirmation. The anticipation was killing me. I relate it to the ...