about intouch soul blog
Intouch Soul is our destination for discussions on everything from marketing to major issues that impact the industry, all from our expert point of view. Why "Intouch Soul?" It's a play on the URL for our website, "IntouchSol." It's also a place where ideas and opinions come together from many Intouch associates, all who represent the soul of our agency. Finally, as our official blog, Intouch Soul gives us a place to reflect on matters closest to us — those at the heart and soul of our agency.
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Google Instant Preview Coming to Paid Search

posted by:
Guest Blogger at 10:45 AM
April 20, 2011
Don't Panic: Pharma Has an Exception This Monday, April 18, Google sent out an announcement that new search ads enhancement will be rolled out gradually over the coming days. This new paid search enhancement will roll in Google Instant Preview as a feature of paid search ads. An example of ...

Faruk Capan Named a Finalist!

posted by:
Joey Barnes at 9:30 AM
April 20, 2011
One thing we have always known here at Intouch Solutions is that we work for one of the most entrepreneurial and innovative thinkers.  And now it’s been made official! Our very own CEO Faruk Capan has been named a finalist in the 2011 Ernst & Young Entrepreneur of the Year ...

Takeaways from the Bio/Pharma Forum on Specialty Sales Models

posted by:
Faruk Capan at 4:57 PM
April 14, 2011
This week I am in sunny San Diego, California attending CBI’s Bio/Pharmaceutical Forum on Specialty Sales Models chaired by David LeCause, Vice President, U.S. Eye Care Sales at Allergan, Inc.  As promised by the conference brochure and agenda, the discussion has been built on “Strengthening Sales Reach through Increased ...

The Rapid Rise of iPad Use in Health Care

posted by:
Wendy W. Blackburn at 11:20 AM
April 12, 2011
I’ve said it before and I’ll say it again: I love stats. Particularly lately, I’ve been interested in the rising use of mobile devices in the health care industry. There’s no question – the uptake of mobile device use in this space – iPhone, iPads, etc. – has been ...

Understanding (More) Recent Facebook Changes

posted by:
Jim Dayton at 11:57 AM
April 7, 2011
As Sr. Director, Emerging Media at Intouch, more and more of my time is spent keeping up with Facebook. Mark Zuckerberg and company seem to make changes every time I turn around. Frankly, these quick changes keep me and my clients on their toes. It makes my job fun, because ...
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