about intouch soul blog
Intouch Soul is our destination for discussions on everything from marketing to major issues that impact the industry, all from our expert point of view. Why "Intouch Soul?" It's a play on the URL for our website, "IntouchSol." It's also a place where ideas and opinions come together from many Intouch associates, all who represent the soul of our agency. Finally, as our official blog, Intouch Soul gives us a place to reflect on matters closest to us — those at the heart and soul of our agency.
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7 Ways Pharma Can Improve Search Marketing in 2012

posted by:
Guest Blogger at 2:00 PM
February 17, 2012
In my last post, I provided a high-level review of search marketing in 2011. This week, I want to take this a step further and provide thoughts on how pharmaceutical marketers can take action to improve their search presence in 2012. 1. Get Educated and Passionate About Search We work ...
tags: search marketing,  social sharing,  2012,  mobile marketing,  digital marketing,  health information seekers,  sharesendsave,  digital pharma,  digital agency,  marketing strategy,  Google,  SEM, 
(1) comments

Social Search Optimization - Get on the Wagon

posted by:
Guest Blogger at 3:00 PM
September 15, 2011
As a search marketer with a strong interest in social media and how the two play together, I get very frustrated when I hear someone say “SEO is dead.” In my mind, I don’t know how on earth anyone could say that SEO has no relevance in the digital marketing ...
tags: search marketing,  sharesendsave,  SEM, 
(0) comments

Four Questions to Ask About Your Social Sharing Tool

posted by:
Wendy W. Blackburn at 6:17 PM
September 29, 2010
I enjoyed hearing many new ideas and seeing friends old and new at the ePatient Connections Conference this week. Kudos to @KevinKruse for another great event! Unfortunately I came down with a nasty cold the second day and missed many of the presentations. Overall I understand it was a successful ...
tags: social sharing,  epharma,  FDA,  social media,  sharesendsave, 
(0) comments

Pharma-Friendly Social Sharing Widget Now Available

posted by:
Wendy W. Blackburn at 11:55 AM
September 21, 2010
I'm excited to announce a new initiative from my agency that I hope will help pharmaceutical companies take a new look at social sharing. It's called share»send»save, and its the industry's first "pharma-friendly" social sharing widget. The share»send»save widget enables ...
tags: pharma marketing,  social sharing,  epharma,  social networking,  social media,  sharesendsave, 
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