about intouch soul blog
Intouch Soul is our destination for discussions on everything from marketing to major issues that impact the industry, all from our expert point of view. Why "Intouch Soul?" It's a play on the URL for our website, "IntouchSol." It's also a place where ideas and opinions come together from many Intouch associates, all who represent the soul of our agency. Finally, as our official blog, Intouch Soul gives us a place to reflect on matters closest to us — those at the heart and soul of our agency.
Contributors
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Time To Reboot!

posted by:
Suzanne Deaver at 9:00 AM
April 25, 2013
On April 12th, I had the pleasure of attending our first Intouch-hosted conference — primarily for existing clients — at the beautiful Alexandria Center for Life Sciences overlooking the East River in New York City. The Reboot conference brought together industry experts to shed light on technology trends that are ...

Paid Search Mobile Segmentation in a Post-Enhanced Campaign Era

posted by:
Tracie Biggerstaff at 2:30 PM
April 18, 2013
Eager pay-per-click (PPC) advertisers from around the U.S. gathered in Austin, TX, last week to hear the most respected professionals speak at the 2nd Annual Hero Conf search marketing conference. While a wide variety of topics were discussed, the main buzz was focused around Google’s Enhanced Campaigns — more ...

On Ninjas, Nerd Rage And Innovation: Intouch Team Insights From SXSW 2013

posted by:
Wendy Blackburn at 11:11 AM
March 21, 2013
They're bleary eyed and a little exhausted, but they're pumped about all the ideas and insights they gathered at SXSW Interactive 2013. While there, they encountered innovation ninjas, on-stage episodes of severe nerd rage and plenty of sights to ensure that Austin is “kept weird.” But they were also inspired ...

One More Thing from SXSW: People First!

posted by:
Marty Canniff at 2:00 PM
March 14, 2013
After five days of session after session at SXSW Interactive I felt a little foggy from information overload. Before we met up to head to the airport and fly back home, I sat on Sixth Street to take in some warmth and sunshine. All around me people were "keeping Austin ...

The Experience Economy and Other Thoughts from SXSW

posted by:
Amy Manning at 10:30 AM
March 12, 2013
It's been a busy week at SXSW, and I think the entire crew here has churned through more battery life, tracked more steps, geeked out, had more philosophical debates, and slept less than we had expected. Working with four different devices (smartphone, iPad, iPad mini, and laptop), I feel like ...
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