about intouch soul blog
Intouch Soul is our destination for discussions on everything from marketing to major issues that impact the industry, all from our expert point of view. Why "Intouch Soul?" It's a play on the URL for our website, "IntouchSol." It's also a place where ideas and opinions come together from many Intouch associates, all who represent the soul of our agency. Finally, as our official blog, Intouch Soul gives us a place to reflect on matters closest to us — those at the heart and soul of our agency.
Contributors
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What Does Twitter’s Two-Factor Authentication Mean for Pharma?

posted by:
Jim Dayton and Chris Hennkens at 11:30 AM
May 24, 2013
Pharma is not the only industry that’s nervous about social media. When it comes to security and control, two things that all high profile and highly regulated industries need, social media has not been a beacon of assurance. Please don’t misunderstand. We’re not insinuating that the social media platforms are ...

It’s 2013: Are Doctors Using Social Media?

posted by:
Bunny Ellerin at 1:37 PM
May 23, 2013
A question we hear frequently from clients is, “Do doctors really use social media professionally?” Pharmaceutical marketers want to know whether they should consider investing in the medium. Defining Doctors’ Use of Social Media First let’s define social media in the professional realm for physicians. It means using social tools ...

Think Health with Google: The Mobile-Empowered Human

posted by:
Tracie Biggerstaff at 1:23 PM
May 21, 2013
On April 18, 2013, Intouch Solutions attended Google’s Think Health event in New York City. This was an exciting day for healthcare and pharmaceutical marketers to come together and hear what the great and powerful Google had to share surrounding one of the most restricted, regulated and conservative fields in ...

Intouch Solutions Athletes Compete In Annual Kansas City Corporate Challenge

posted by:
Molly Troop at 9:37 AM
May 17, 2013
This month, we kicked off Intouch Solutions’ participation in Kansas City Corporate Challenge  (KCCC). KCCC is an Olympic-type event that allows Kansas City-area corporations to interact with each other through a variety of sporting events. KCCC sporting events range from typical sports like flag football and 3-on-3 basketball to ...

How I Became Part Of The Quantified Self Movement

posted by:
Jim Dayton at 2:00 PM
May 14, 2013
Do pharmaceutical companies need to pay attention to the new Quantified Self movement? Originally published on pharmaphorum.com, Jim Dayton shares his personal views on the increase in keeping track of one’s own health data, known as the Quantified Self movement, by using medical devices and mhealth apps. I am ...
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